Address & Contact

Nice Ventures, Inc.
4104 24th Street, PMB 8111
San Francisco, CA 94114

Main line: (415) 956-5596
Fax line: (415) 956-0799

Laurie Thomas, President


Rose Pistola

532 Columbus Avenue
(415) 399-0499

Rose’s Café

2298 Union (at Steiner)
(415) 775-2200

3011 Steiner Street (at Union)
(415) 441-3200

Media Inquiries:
For information or inquiries, please call Laurie Thomas at 415.956.5596 or e-mail






Nice Ventures (named after and pronounced like Nice, France) is a privately held restaurant management company which currently manages three full-service, independent restaurants in San Francisco: Rose Pistola, Rose's Café & Terzo. In addition to managing these properties, Nice Ventures is also available for consulting to other restaurants looking for help with human resources, operations, and new site development.

Nice Ventures was founded in 1995. Its current restaurants under management have received recognition for food, wine, design, ambiance, service, and responsiveness to the needs of their neighborhoods. Rose Pistola, located in the heart of historic North Beach, won best new restaurant in 1997, and continues to offer regional Italian specialties and jazz four nights a week. Rose's Café, located in the Cow Hollow neighborhood, is a neighborhood bistro-café which offers a place to bask in the sun at sidewalk tables while enjoying simple Italian-inspired dishes made from the best local ingredients. Located directly across the street from Rose's, Terzo is open for dinner nightly and features a Pan-Mediterranean menu in a relaxed, casually elegant environment.